Shaw’s Crab House

Shaw's Crab House

30th Anniversary Logo, Beer Logo, Tap Handle, Calendar

For Shaw’s 30th Anniversary, the idea was simple; Celebrate!

With multiple events lined up to honor the restaurants milestone year, it was kicked off with a party that called for a special creation. We teamed up with Goose Island to brew a limited edition beer called “Pearl, Commemorative Common”. Starting by designing the 30th Anniversary logo, I also created a logo for the beer, a tap handle design and a trifold calendar of events for customers to take home.

I was thrilled to be apart of the entire process of creating the tap handle, from initial design sketches to working directly with the wood worker in his warehouse to choosing the material down to how it was cut, sanded, shaped, and finished.

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